Improve the return on your marketing investments with intelligent user segmentation in Amazon Personalize

By Dustin Ward

AWS FeedImprove the return on your marketing investments with intelligent user segmentation in Amazon Personalize Today, we’re excited to announce intelligent user segmentation powered by machine learning (ML) in Amazon Personalize, a new way to deliver personalized experiences to your users and run more effective campaigns through your marketing channels. Traditionally, user segmentation depends on…

Federated Access to AWS Single Sign-On with CyberArk Workforce Identity

By Dustin Ward

AWS FeedFederated Access to AWS Single Sign-On with CyberArk Workforce Identity By Roy Rodan, Sr. Partner Solutions Architect – AWS CyberArk AWS Single Sign-On (AWS SSO) is where you create or connect your workforce identities in Amazon Web Services (AWS) once and manage access centrally across your AWS Organization. We recently announced a new integration…

Amazon QuickSight: 2021 in review

By Dustin Ward

AWS FeedAmazon QuickSight: 2021 in review With AWS re:Invent just around the corner, we at the Amazon QuickSight team have put together this post to provide you with a handy list of all the key updates this year. We’ve broken this post into three key sections: insights for every user, embedded analytics with QuickSight, scaling…