We’re excited to welcome four outstanding community leaders as our newest AWS Heroes. These individuals embody the spirit of collaboration and knowledge sharing that makes the AWS community thrive. From building AI-powered tools that help fellow builders navigate AWS re:Invent, to leading some of the largest AWS communities in Latin America, to sharing deep cloud…
There’s something genuinely energizing about working with startups — something I’ve been doing intensely for more than two years now. Startups operate at a different frequency: the urgency is real, the constraints are tight, and the stakes are personal. Helping them navigate the challenge of proving their business model requires not just technical depth but…
Just a year ago, we launched AWS Transform for .NET, Mainframe and VMware workloads, the first agentic AI service purpose-built for modernizing enterprise applications at scale. At re:Invent 2025, we introduced AWS Transform custom, which enables organizations to modernize and transform code at scale using AWS-managed and custom transformations. You can upgrade language versions, migrate…
Today, we’re announcing Amazon Bedrock Advanced Prompt Optimization, a new tool that you can use to optimize your prompts for any model on Amazon Bedrock, while comparing your original prompts to optimized prompts across up to 5 models simultaneously. With the new prompt optimization, you can migrate to a new model or improve performance from…
Since 2013, Amazon Redshift has given the full power of a data warehouse in the cloud, at a fraction of the on-premises cost. Every architectural generation—from dense compute to Amazon RA3 instances, from provisioned to Amazon Redshift Serverless—has made each query cheaper, faster, and more efficient than the last. For over a decade, as data…
My most exciting news of last week: Amazon Bedrock AgentCore previewed the first managed payment capabilities enabling AI agents to autonomously access and pay for APIs, MCP servers, web content, and other agents. Built in partnership with Coinbase and Stripe, it removes the undifferentiated heavy lifting of building customized systems for billing, credential management, and…